We'll be extinct in no time, Da ...

I read an interesting article on business week today. It detailed the double standards adopted by top US firms as far as the environment goes. Apparently, 3 major US firms (GE, Caterpillar and Alcoa) sit both on the USCAP(US Climate Action Partnership), a body actively seeking to reduce CO2 emissions and save the environment, and on the board of CEED (Centre for Energy and Economic Development), which opposes major climate-oriented policies, such as the 65% reduction in emissions by 2050.

Manic Hypocrisy. One wouldnt expect the top of the fortune 500 to 'engage in activities leading to a greener future'. Logical Deduction - we'll be extinct in no time. Face it - even the companies who want to give up their polluting ways cant, cos the competition will beat the crap out of them if they do. Most eco-friendly practices cost money. Unless they become the industry standard, no one will conform to such ideals. Soon, mankind will develop weapons and machinery capable to sucking the planet's surface clean of all life and sustenance. Despite pleas from protesters, governments in the developing world will endorse such programs, seeking monetary gains. We will, in about 3 centuries from now, rid the planet of all life other than ourselves.

'Greed is good', says Gordon Gekko. '..captures the evolutionary spirit' he adds. At first sight, it seems plausible. Necessity is not the only mother of invention. Greed is what fuels efficiency. 'Want' has separated itself from 'Need' and grown enormously.

As with every other rhetorical statement, it is flawed. The human race has conquered all other competing species by cooperation. It is our teamwork which has ensured our survival over countless millennia. Therefore, what the global top ten must learn from this adage is that there shouldn't be a need for govt restriction on Carbon Emissions. Cartels which adopt pro-environment stances are needed to fight the gordon gekkos in the 500.

Next - the long awaited movie review !! (Jodhaa Akbar - opinions, spoilers(if any) and historical trivia). (a treat to my imaginary fan base) :D